A small budget movie is teaching a big lesson to those directors and producers, who tend to spend huge amounts without paying any concentration on story or screenplay. That small budget movie is none other than Nani and Nithya Menon starrer 'Ala Modalaindi'. Distributors bought it at cheap price and as per the latest reports, they are getting good profits.
Distributor of Krishna and Guntur areas Sakhamuri Mallikharjun Rao got the rights for both the areas for just Rs.15 Lakhs. Now, he is likely to get a minimum of 70 Lakhs share. In East Godavari district the movie was sold out for just Rs.5 Lakhs and it could easily collect a minimum of Rs.25 Lakhs share in Kakinada and Rajahmundry. Currently, the movie is running with three shows with house full collections in Sangeet theater of Kakinada, Jaihind theater of Vijayawada and it is doing equally well in other major cities of the state.